Alliance Bank in Sulphur Springs

Paris SBDC Webinars Offer Small Business Survival Tips

The Paris Small Business Development Center continues webinar presentations from author, entrepreneur, and USA Today columnist Rhonda Abrams (author, entrepreneur, and USA Today columnist) for a five-part online webinar. 

Widely recognized as one of the nation’s foremost experts on small business, entrepreneurship, and business planning, Abrams has helped millions of entrepreneurs launch and grow their own businesses. In these webinars, she shares specific “do-it-now strategies” to help small businesses survive thrive in this new world. 

The webinars are scheduled for next four Tuesdays from 10 a.m. to 11 a.m. Each webinar is live, with time allowed to take questions. Details for each are listed below. 

August 10, 2021: “Money, Money, Money. Getting, managing, and spending money,” tackles the tough challenge of proper pricing for goods or services. Always difficult, in this new Covid-affected world it’s particularly challenging. Register at

     Aug 17, 2021: “Surviving Amazon” shares specific strategies for independent businesses – regardless of industry — to compete against tough online competitors, including the 800-pound gorilla, Amazon, especially in a post-Covid world. There are also many other large platforms – including delivery services like DoorDash or InstaCart — presenting a two-edged sword for small businesses, bringing new customers but calling the shots and often taking huge percentages. Participants will learn how independent businesses within one industry came up with winning strategies to beat Amazon. Register at

     Aug 24, 2021: “Start Lean, Stay Lean” demonstrates how to make the most of every dollar, for those new to business and those with decades of experience. Make the most of every dollar including keeping costs down, negotiating techniques, managing inventory, and more. Learn about “minimal viable products” as well as ways to keep costs from inching up year after year. Register at

     Sept 1, 2021:  “Pricing: Getting Paid What You Should” addresses setting the right price for goods or services when too high loses customers and too low hurts profit. Learn if setting professional fees is art or science, when to work for free, discounting, and how women business owners can get paid what they’re worth. Register at

     The Paris SBDC is partially funded under CARES Act Cooperative agreement #SBAHQ20C0059 by the U.S. Small Business Administration. The SBDC is committed to helping clients that have been affected by COVID-19. The Coronavirus Aid, Relief, and Economic Security (CARES) Act is a federal law and provides funds to SBDC’s to provide expanded services and resources due to the pandemic.

The Paris SBDC is a partnership program with the U.S. Small Business Administration, the State of Texas, and Paris Junior College. Advising services are offered by the Paris SBDC without regard to race, color, age, national origin, religion, sex, or disability. Special provisions will be made for limited English speaking individuals and those with disabilities. Those interested may contact the Paris SBDC at 903-782-0224.

Paris Junior College — located in Paris, Texas, about 100 miles northeast of Dallas — has been a part of the Lamar County community since 1924.

Paris Junior College offers Associate in Arts, Associate in Science and Associate in Applied Science degrees, as well as Certificates of Proficiency in technical/workforce fields. The college has expanded its academic curriculum through the years to encourage associate degree and university transfer candidates. Since establishing its first vocational program — jewelry and watchmaking in 1942 — the college has been aggressive in adding technical/workforce programs that will benefit students entering the workforce.

The campus of 54 tree-shaded acres includes 20 major buildings and residence halls and provides students a unique and pleasant environment for learning.

Paris Junior College also operates centers in Sulphur Springs, Texas, and in Greenville, Texas.


To be the educational provider of choice for the region.


Paris Junior College is a comprehensive community college serving the region’s educational and training needs while strengthening the economic, social and cultural life of our diverse community.

Author: Matt Janson

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